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Wednesday, 11 April 2012

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Trendy Wallpaper Biography

Once settled down in Lundby on Hisingen island in Gothenburg, Grete begins designing and building a doll’s house and furniture for her niece. Axel then hits upon the idea of making some more – and selling them.

It takes another two years, but in 1947, Ferd Lundqvist & Co. (nowadays NK department store) places the first order for no less than SEK 325. Grete and Axel spend SEK 320 of this money to buy new tools, so they can eventually introduce the first, homemade doll’s house collection. The first doll’s house factory opens in Lerum the following year. The Lundby company continues to grow and flourish over the coming decades.

1974 the company begins to sell dolls for the houses, and the Göteborg house (nowadays Småland) receives two new extensions – a basement and a garage.

1975 an entirely new house is launched on the market – Stockholm Deluxe. The house is much bigger than the traditional version and comes equipped with a laundry, built in balcony and even a stable.

1980 interest in doll’s houses peaks, and a record number of Lundby houses are sold in Sweden.

At the same time, the company has started to export to the USA. The style of the American houses differ slightly from the Swedish houses, and are also complemented with a new interior design.

1997 Micki Leksaker acquires the Lundby brand.

1998-99 production is moved to China.

2002 all houses begin to be manufactured in plastic rather than wood. This is for electricity safety reasons, among other things. The same year, Göteborg is treated to a meticulous revamp – and a new garden.

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